CEASE Campaign Archive
2008/2009
“Fur: No excuse for cruelty.”
2007/2008
“No way to Live. No way to die.”
2006/2007
“This fur collar wants her mother.”
2005/2006
“Where Fur Comes From”
2004/2005
“Fur: Uncool. Unkind. Uncaring.”
2003/2004
“Fur is legally cruel”
2002/2003
“Fur Hurts”
2001/2002
“Trapped or ranched...”
2000/2001
“The new trend in furs is to make them look fake...”
1999/2000
“Eeny, meeny, miney, mo...”
1997/1998
“Two reasons not to wear fur trim.”
CEASE Media Campaigns
1997/1998
The above advertisement appeared in Boston subways in the fall of 1998. With this ad we shifted our focus to fur trim, which accounts for an enormous percentage of the fur market. Ninety percent of fox fur is used for trim.
This billboard appeared in prominent locations all over the Boston area during the winter of 1997-98.